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The Power of Art In Corporate Team Building

Updated: May 22, 2023


Immerse your team in the world of art to enhance collaboration, boost productivity, and foster innovation.



In the fast-paced and competitive world of corporate environments, finding ways to foster creativity, boost employee productivity, and encourage effective collaboration has become more crucial than ever (Broyd et al. 2012). While traditional team-building activities have their merits, incorporating art into the equation can provide a unique and transformative experience that can leave a lasting impact on your team's dynamics. In this blog post, we will explore the positive impacts of art-making for mental health, its benefits for employee productivity and collaboration in the workplace, and why engaging in creative activities can appeal to both management and team members alike.


Art as a Catalyst for Mental Health:

Art is more than just a means of self-expression; it can serve as a powerful tool for improving mental well-being (Huet et al. 2019). Engaging in artistic activities has been shown to reduce stress, increase mindfulness, and enhance overall emotional resilience. By incorporating art-making into your corporate team-building initiatives, you can provide your employees with a much-needed outlet for self-care and stress relief. Painting, drawing, and other art forms allow individuals to tap into their creativity, offering a temporary escape from the demands of the corporate world and fostering a positive mindset.


Boosting Employee Productivity:

Contrary to popular belief, engaging in artistic activities can significantly enhance employee productivity. When employees are encouraged to think creatively and outside the box, they are more likely to generate innovative ideas and find unique solutions to challenges (Broyd et al. 2012). Art-making exercises can help employees break free from rigid thinking patterns and unleash their imagination. By incorporating these activities into your team-building events, you create an environment that fosters innovation, ultimately leading to increased productivity and improved problem-solving skills.


Collaboration and Communication:

Art activities provide an ideal platform for enhancing collaboration and communication among team members. When individuals participate in a shared creative endeavour, they learn to listen, exchange ideas, and work together toward a common goal (D'Souza and Pykett 2018, 65). Collaborative art projects encourage employees to communicate effectively, share responsibilities, and respect each other's perspectives. These experiences build trust, encourage empathy, and improve interpersonal relationships within the workplace, leading to stronger teamwork and more efficient collaboration on professional projects.


Developing Transferable Skills:

Participating in art activities during team-building events can help employees develop a range of transferable skills that are valuable in the workplace. Art-making promotes critical thinking, problem-solving, adaptability, and resilience, all of which are essential qualities in today's rapidly changing business landscape (Elkins 2010). By engaging in creative endeavours, employees cultivate their ability to approach challenges from different angles, think outside the box, and adapt to new situations with confidence.


Embracing Diversity and Inclusion:

Art has the power to bridge gaps and celebrate diversity within your organization. Regardless of cultural or educational background, art provides a universal language that can be understood by all (D'Souza and Pykett 2018, 67). By engaging in art activities, employees are encouraged to appreciate different perspectives, explore their own cultural influences, and gain a deeper understanding of their colleagues' unique backgrounds. This promotes a sense of inclusivity, fostering an environment where diverse voices are heard and valued.


Incorporating art activities into your corporate team-building events can yield immense benefits for both employees and the organization as a whole. By unleashing your team's creativity, you provide a platform for improved mental health, enhanced productivity, and strengthened collaboration. The power of art goes beyond brushstrokes and colour palettes; it can transform your workplace into an environment where innovation, empathy, and resilience thrive.

So, next time you plan a team-building event, consider embracing the world of art. Allow your employees to explore their creativity, experience the joy of artistic expression, and witness the positive impacts that art-making can have on their well-being and professional growth. Remember, taking that first step towards incorporating art activities into your corporate events can open doors to a new level of employee engagement, satisfaction, and overall success.


If you are looking to integrate art making into your next team building session, I would be happy to come empower your team to explore their creativity. Let's get in touch!



References:

Broyd, Samantha J., et al. "Creativity in the Wild: Improving Creative Reasoning through Immersion in Natural Settings." PLoS ONE, vol. 7, no. 12, 2012, doi:10.1371/journal.pone.0051474.

D'Souza, Deepika, and Jessica Pykett. "Art in the City: Reframing Ideas about Creativity, Innovation and the Urban." Urban Studies, vol. 55, no. 1, 2018, pp. 62-78, doi:10.1177/0042098016687599.

Elkins, James. "Art and Globalization." Art Bulletin, vol. 92, no. 4, 2010, pp. 410-425, doi:10.1080/00043079.2010.10786095.

Huet, Maxime, et al. "Art Therapy as Support for Employee Well-being: A Systematic Literature Review." Frontiers in Psychology, vol. 10, 2019, doi:10.3389/fpsyg.2019.02028.

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